To celebrate its long-standing support for women making a positive impact on the wider world, French beauty brand Guerlain launched its Imperial Women campaign in 2016.
Imperial Women is focused on Guerlain’s resonance with the values and spirit of the modern women, providing support for positive projects encompassing cultural heritage, vulnerable groups, endangered species and environmental protection. As part of the campaign, Guerlain has collaborated with the China Soong Ching Ling Foundation to support the ancient traditions of embroidery carried out by Miao-minority women in south-western China. With every purchase of its special-edition Imperial Women charity box skincare products, Guerlain is donating Rmb100 to the China Soong Ching Ling Foundation.
The foundation is providing employment for Miao women, enabling them to stay in their hometown and preserve these ancient traditions for future generations. To thank the public for their continued support for this initiative, Guerlain has launched a new 2017 OrchidéeImpériale ‘Love and Thanks’ gift box. With every purchase, you can support the preservation of these ancient traditions. These special gift boxes are available to buy at the Guerlain counter in Lane Crawford at Seasons Place Beijing.
Lane Crawford at Seasons Place Beijing
Telephone: 010-6622 0822
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